Cookie Policy

Cookies are small files that are downloaded to your computer or device when you visit certain websites. We use different types of cookies on the Shopify website, including: strictly necessary cookies, performance cookies, advertising cookies, and social media and content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and country). This means you don't have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information about how users use the website, such as whether a visitor is new or returning. You can learn more about cookies (and other similar tracking technologies) and how we use the data collected through them in our Privacy Policy .

Some cookies are necessary to allow you to navigate our website, use its features, and access restricted areas. The use of these cookies is essential for the website to function properly. For example, we use session-long user-input cookies to track user input when filling out forms that span multiple pages.

We also use functional cookies to remember choices you've made or information you've provided, such as your username, language, or the country you're in. This allows us to personalize your website experience based on your preferences. For example, authentication cookies are functional cookies that are used for the duration of a session (or persistent, if you accept the "remember me" function) to allow users to authenticate themselves on subsequent visits or access protected content on the site. The functional cookies we use include:

  • User-centric security cookies, designed to detect authentication abuse for a limited and continuous period, such as repeated failed login attempts. These cookies are specifically designed to increase the security level of the service.
  • Media player session cookies (Flash cookies) are used for the duration of a session to store the technical data necessary for playing video or audio content (e.g., image quality, network connection speed, and buffering parameters).
  • Load balancing session cookies are used for the duration of the session to identify the same server in the pool so that the load balancer can appropriately redirect requests.
  • Persistent user interface customization cookies are used to store user preferences for a service across web pages.

Shopify is committed to optimizing the user experience, and we use various tools to improve our website and our commerce platform. To this end, we use reporting and analytics cookies to collect information about how and when you use our website and our merchants' storefronts. The performance cookies we use include:

  • Direct analytics cookies: We use these cookies to calculate the number of unique visitors, to improve our websites and our merchants' websites, and to detect the most popular search terms on search engines that lead to a web page. These cookies are not used for online marketing purposes. We use these cookies to understand the performance of our and our merchants' websites and to improve your browsing experience.
  • Third-party analytics cookies: We also use Google Analytics and the other third-party analytics tools listed below to track how users interact with our website content. These cookies "remember" users' actions on previous pages and how they interacted with the website. For more details on Google Analytics, visit Google's information page . For instructions on how to opt out of Google Analytics, see below.

Advertising cookies are used on our website to tailor marketing activities to you and your interests and provide you with a more personalized service in the future. These cookies remember that you have visited our website, and we may share that information with third parties, such as advertisers. While these cookies can track visits from your device to our website and other sites, they generally cannot identify you personally. Without these cookies, the ads you see may be less relevant and interesting to you. You can learn more about how companies use cookies for targeted or retargeting advertising. Here . We do not set advertising cookies through our merchants' stores, but merchants can choose to do so themselves.

Finally, social media and content cookies are installed by many social media plugins (for example, the Facebook "Like" button) and other tools designed to provide or enhance website content (such as services that allow video playback or create comment sections). We integrate these modules into our platform to improve the browsing experience and interaction with our websites. Please note that some of these third-party services also set cookies used for purposes such as behavioral advertising, analytics, and/or market research.

Merchant Stores

When merchants use our platform for their online stores, we set the following cookies for visitors to their stores.

Cookies necessary for the operation of the shop :

Name Description Duration
_ab It is used to control the display of the control bar in the virtual showcase. 1 year
_abv Maintains the collapsed state of the control bar. 1 year
_checkout_queue_token Used when there is a queue during the checkout process. 1 year
_cmp_a Used to manage customer privacy settings. 1 day
_identity_session Contains the user's identity session identifier. 2 years
_master_udr Permanent device identifier. session
_pay_session The Rails session cookie for Shopify Pay session
_secure_account_session_id It is used to track new customer accounts in a customer's session. 30 days
_session_id It is used to provide reports and analysis. 2 years
_shopify_country Used for Plus stores where the price currency or country is set by GeoIP, thus avoiding GeoIP lookups after the first request. 30 minutes
_shopify_essential It contains essential information for the proper functioning of a store, such as session and checkout information and anti-tamper data. 1 year
_storefront_u Used to facilitate updating of customer account data. 1 minute
_tracking_consent Used to store user preferences when a merchant has set privacy rules for the visitor's geographic area. 1 year
auth_state_< > Remembers the authentication state before redirecting customers to third parties for authentication. 25 min
card_update_verification_id It is used to support verification when a buyer is redirected to Shopify after completing 3D Secure during checkout. 20 min
cart Contains information about the user's shopping cart. 2 weeks
cart_currency Used at the end of a checkout to initialize a new empty cart with the same currency as the one just used. 2 weeks
cart_sig A hash of the contents of a shopping cart. Used to verify the integrity of the cart and ensure the performance of certain cart operations. 2 weeks
cart_ts Used in connection with checkout. 2 weeks
checkout Used in connection with checkout. 21 days
checkout_prefill Encrypts and stores URL parameters containing personally identifiable information used in cart permalink URLs. 5 min
checkout_session_lookup Used in connection with checkout. 3 weeks
checkout_session_token_< > Used when a checkout session is established on the server. 3 weeks
checkout_token Captures the visitor's landing page when they come from other sites. session
customer_account_locale It is used to monitor the customer account locale when a redirect from the checkout or storefront to the customer account occurs. 1 year
customer_payment_method Stores the payment method that is updated for subscriptions. 1 hour
customer_shop_pay_agreement It is used to verify a new Shop Pay payment instrument. 20 min
device_fp_id Device fingerprint identifier to help prevent fraud. session
device_id Session device identifier to help prevent fraud. session
discount_code Stores a discount code (received from a visit to the online store with a URL parameter) for application at the next checkout. session
dynamic_checkout_shown_on_cart Adjust the checkout experience for shoppers who proceed with regular checkout or dynamic checkout. 30 minutes
hide_shopify_pay_for_checkout Set when a shopper closes the Shop Pay login modal window during checkout, informing the shopper that it has been viewed. session
identity-state Stores state before redirecting customers to identity authentication. 1 day
identity-state-< > Stores state before redirecting customers to identity authentication. 1 day
identity_customer_account_number Stores an identifier used to facilitate access to customer account and storefront domains. 12 weeks
keep_alive Used when international domain redirection is enabled to determine if a request is the first in a session. session
locale_bar_accepted Remembers whether the location application modal window has been accepted. session
local_bar_dismissed Remembers whether the location application modal window has been closed. 1 day
localization It helps locate your cart in the correct country. 2 weeks
logged_in Indication of access with identification performed. 12 weeks
login_with_shop_finalize It helps you log in to Shop. 5 min
master_device_id Permanent device identifier. 1 year
order It is used to allow access to the data on the buyer's order details page. 3 weeks
pay_update_intent_id Stores the ID of a Shop Pay billing agreement update intent, which is required for the callback after verifying a Shop Pay payment instrument. 20 min
preview_theme Used to indicate whether the theme is displayed in preview. session
previous_checkout_token It is used to pre-populate the checkout with the data from the previous checkout. 1 year
previous_step Used in connection with checkout. 1 year
profile_preview_token Used to preview checkout customizations. 5 min
receive-cookie-deprecation A cookie set by Google to identify Chrome browsers affected by the deprecation of third-party cookies. More information on this cookie is available. here . session
remember_me It is used to pre-populate the checkout with the data from the previous checkout. 1 year
secure_customer_sig Used to identify you as a customer after you log in to a store, so you don't have to log in again. 1 year
shop_pay_accelerated Indicates whether the buyer is eligible for Shop Pay express checkout. 1 year
shopify-editor-unconfirmed-settings It stores the changes the merchant makes in the editor to update the preview. 16 hours
shopify_pay It is used to log a shopper into Shop Pay when they return to checkout at the same store. 1 year
shopify_pay_redirect It helps speed up the checkout process when the buyer has a Shop Pay account. 1 year
storefront_digest Stores a store's password digest to allow merchants to preview the store when it is password-protected. 1 year
tracked_start_checkout Used in connection with checkout. 1 year
user Used in connection with Shop access. 1 year
user_cross_site Used in connection with Shop access. 1 year
wpm-domain-test This is used to test the Shopify web pixel manager with your domain to make sure everything is working properly. session

Reporting and analysis

Name Description Duration
_landing_page Captures the visitor's landing page when they come from other sites. 2 weeks
_orig_referrer It allows the merchant to understand where visitors come from. 2 weeks
_shopify_ga Contains Google Analytics parameters that enable cross-domain analytics measurement. session
_shopify_s Used to identify a specific browser session or combination of stores. It expires 30 minutes after the last use. 30 minutes
_shopify_sa_p Captures the visitor's landing page when they come from other sites to support market analysis. 30 minutes
_shopify_sa_t Captures the visitor's landing page when they come from other sites to support market analysis. 30 minutes
_shopify_y Shopify Analytics. 1 year
checkout_one_experiment Used when a checkout is eligible for Checkout One and has been assigned to an experiment (control group or test group). session
shop_analytics Contains buyer information needed for Shop analysis. 1 year
unique_interaction_id Used for checkout metrics. 10 min

Shopify websites

When visitors access Shopify websites, we typically set the following Shopify cookies.

Cookies necessary for the functioning of the sites

Name Description Duration
_identity_session Contains the user's identity session identifier. 2 years
checkout Used in connection with checkout. 21 days
user Used in connection with Shop access. 1 year

Reporting and analysis

Name Description Duration
_assignment Shopify Analytics. 1 year
_landing_page Captures the visitor's landing page when they come from other sites. 2 weeks
_orig_referrer It allows the merchant to understand where visitors come from. 2 weeks
_shopify_s Used to identify a specific browser session or combination of stores. It expires 30 minutes after the last use. 30 minutes
_shopify_sa_t Captures the visitor's landing page when they come from other sites to support market analysis. 30 minutes
_shopify_y Shopify Analytics. 1 year

We also use pixels and tags from the following third parties, which in turn may install cookies.

Cookies necessary for the functioning of the sites

Third parties Description Privacy Policy
Cloudflare Shopify uses Cloudflare Naas (network-as-a-service) for edge routing. https://www.cloudflare.com/privacypolicy/
Drift We use Drift for conversational marketing to customers who visit our websites. https://www.drift.com/privacy-policy/

Reporting and analysis

Third parties Description Privacy Policy
Fullstory We use Fullstory to measure user interactions with our websites. https://www.fullstory.com/legal/privacy/
Google Analytics We use Google Analytics to measure user interactions with our websites. https://policies.google.com/privacy
Google Tag Manager We use Google Tag Manager to manage analytics services. https://policies.google.com/privacy
Vidyard We use Vidyard to deliver video content and measure user interactions with our content. https://www.vidyard.com/privacy/

Advertising

Third parties Description Privacy Policy
Bizible We use Bizible to measure attribution for advertising and marketing campaigns. https://documents.marketo.com/legal/privacy/
Facebook Pixel We use the Facebook pixel to measure user interactions with our websites. https://www.facebook.com/privacy/explanation
Facebook Custom Audiences We use Facebook Custom Audiences to show targeted ads to people who visit our websites. https://www.facebook.com/policy.php
Google We use Google Ads to show targeted ads to visitors to our websites. https://policies.google.com/privacy
Instagram We use Instagram to show targeted ads to visitors to our websites. https://privacycenter.instagram.com/policy
iSpot We use iSpot to measure user interactions with our websites. https://www.ispot.tv/terms-of-service
LinkedIn Insight Tag We use the LinkedIn Insight Tag to measure user interactions with our websites. https://www.linkedin.com/legal/privacy-policy
Reddit We use Reddit Ads to show targeted ads to visitors to our websites. https://www.reddit.com/help/privacypolicy
TikTok We use TikTok to measure user interactions with our websites. https://www.tiktok.com/legal/privacy-policy?lang=en
Twitter We use Twitter to measure user interactions with our websites. https://twitter.com/en/privacy
YouTube We use YouTube to show targeted ads to visitors to our websites. https://policies.google.com/privacy?hl=en

Social media and content

Third parties Description Privacy Policy
Facebook Connect We use Facebook Connect to allow visitors to our websites to interact and share content via the Facebook social media platform. https://www.facebook.com/policy.php
Gravatar We use Gravatar to allow visitors to our websites to create avatars. https://en.gravatar.com/site/privacy
Instagram CDN Shopify uses Instagram CDN to deliver content to you. https://privacycenter.instagram.com/policy
Sanity CDN Shopify uses Sanity CDN to deliver content to you. https://www.sanity.io/legal/privacy
Simplecast Shopify uses Simplecast to distribute podcasts. https://simplecast.com/privacy
Twitter CDN We use Twitter to allow visitors to our websites to interact and share content via the Twitter social media platform. https://twitter.com/en/privacy
TypeKit (Adobe fonts) We use Typekit to load web fonts from Adobe CDN https://www.adobe.com/privacy/policies/typekit.html
Wistia We use Wistia to display video content. https://wistia.com/privacy
YouTube CDN Shopify uses YouTube CDN to deliver content to you. https://policies.google.com/privacy?hl=en

Oberlo websites

When visitors access Oberlo websites, we typically set the following Oberlo cookies:

Cookies necessary for the functioning of the sites

Name Function
gdpr_accepted Used in connection with GDPR acceptance.

Reporting and analysis

Name Function
_shopify_s Shopify Analytics.
_shopify_t Shopify Analytics.

Additionally, we use pixels and tags from the following third parties, which may also install cookies:

Reporting and analysis:

Third parties Description Privacy Policy
Google Analytics We use Google Analytics to measure user interactions with our websites. https://policies.google.com/privacy

Advertising:

Third parties Description Privacy Policy
Microsoft Advertising We use Microsoft Advertising to show targeted ads to visitors to our websites. https://privacy.microsoft.com/en-ca/privacystatement
Google We use Google Ads to show targeted ads to visitors to our websites. https://policies.google.com/privacy

How long a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing, while permanent cookies last until they expire or are removed. Most of the cookies we use are persistent and expire between 30 minutes and 2 years from the date they were downloaded to your device. See the section below on how to control cookies for more information on how to remove cookies before they expire.

You can control and manage cookies in various ways. Please note that removing or blocking cookies may negatively impact your user experience and some parts of our website may become inaccessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser's options, often found in the browser's "Tools" or "Preferences" menu. More information on how to change your browser settings and how to block, manage, or filter cookies is available in your browser's Help menu or on websites such as: sicurezza.net/cyber-security/cookie-prima-terza-parte .

Many of the third-party advertising and other tracking services listed above allow you to explicitly opt out of their tracking systems. You can find more information about the data they collect and how to opt out in the privacy policy links listed above.